There are many ways to earn money through a blog. Some websites rely on pop up advertising to generate more revenue. This blog lists the ways in which you can do marketing through pop-up ads to earn money.

Pop-up ads are a form of digital advertising practice in which a separate window opens having a promotional message. You can easily monetize your website with pop-ups. Such ads are commonly seen on streaming websites or download websites. Businesses use such ads to promote their own products on their websites. Here are a few ways in which you can earn money through blog via pop-up ads:


1. Sell ads on your blogs

If you get constant traffic, you can directly sell advertisements on your website. To allow people to do marketing through pop-up ads on your blog, you can simply add an ‘Advertise your blog’ page on your website. You can list out the kinds of advertisements they can do on your website and how much it would cost for each. The cost can be per month or per year based, on what you feel is a better option for your blog. This way you can easily monetize your website with pop-ups. A good idea is to mention your page rank and domain authority. You can even mention if you rank on the top of SERPs for specific keywords. If you do not want to do it yourself, there are some third-party advertising networks that you can use.

2. Use cost per click ad networks

There are many pays per click ad networks, where you can register to get paid for hosting ads on your blog. Infolinks follows a PPC model of advertising and pays 70% revenue to the website owners, where the ads are hosted. is a popular site and is owned by the Yahoo and Bing network. The best keyword-based ads are hosted on your website based on the number of clicks the ads get. Most of the CPC ad networks pay hosts by Paypal, wire transfer, etc.

Also know how to incorporate keywords in good blogs, in our blog on: HOW SHOULD KEYWORDS BE INCORPORATED IN GOOD BLOGS.

Network marketing guide with examples

3. Pop up ad networks

To allow third-party marketing through pop up ads on your blogs, you can sign up for pop-up ad networks. A variant of the pop-up ads is the pop-under ads which can also be a great way to monetize your blog. Advertisers pay the hosts for showing pop up or pop-under ads to their visitors. The payment is usually based on CPM bidding. Some of the best pop up networks are:

  • Adsterra: Adsterra allows blogs to put up offers for display ads, pop-up ads, pop-under, push-up ads, etc. This network is a good option for advertisers as well because they offer many bidding types like CPM, CPA, CPL, or PPI options.
  • PopAds: Popads is especially designed for pop-under ads. It is an efficient, and secure advertising network for publishers and advertisers. By choosing keywords and categories, you can easily monetize your blogs and earn from third party marketing through pop up ads. This is the easiest way to monetize your website with pop-ups.
  • Propeller Ads: You can host pop-under ads, pop-ups, pre-rolls, post-roll, and overlay ads after signing up with propeller ads. The payout is good and there is monetization for each visitor.  

Other popular pop-up advertising networks are Pop cash, Popmyads, Pop win, etc.

4. Google Adsense?

Adsense banned the use of pop-ups and pop-unders by publishers a few years ago. But, it is a good option if you want to monetize your blog. Sign up for Google Adsense, and allow monetization of your blogs. This allows Google to place ads on your blog and you can easily monetize your website with pop-ups. Though, publishers are not allowed to place Adsense ads on sites with more than 3 pop-ups. They are also not allowed to put up ads on pages that trigger pop-under ads. Also, know how to advertise on Google Ads and it’s benefits, in our blog: ADVERTISING ON GOOGLE ADS: BENEFITS AND WORKING.

In the end, it is all up to you. If you think that you can utilize pop up ads in your blog, you have multiple options. You can either enable direct ad hosting or sign up for third party networks. Pop up ads are a good way to make some extra money through traffic. But, keep in mind that some visitors find pop up ads annoying. Before you sign up for marketing through pop up ads, make sure that it doesn’t affect your website traffic.


Uni Square Concepts is an advertising agency located in New Delhi, India. By initiating The Uni Square Blog, we aim to provide a comprehensive portal where readers can educate themselves about the various aspects of advertising and marketing. The articles and blogs are written by our professional team of content writers, under the guidance of senior leaders of Uni Square Concepts including its CEO, Uday Sonthalia.