URLs not only hold the location of a webpage, but they also provide signals to search engine crawlers about the content of the webpage. URLs are the first thing that both, the visitors and the…
SEARCH ENGINE FRIENDLY TITLE TAGS: IMPORTANCE AND TIPS TO CREATE THEM
When you start with search engine optimization, one of the first things you will optimize after your URL are your title tags. Having search engine friendly title tags is one of the crucial elements for…
HOW TO BUILD AUTHORITY FROM BLOGGING
All bloggers want their blogs to succeed and create loyal followers. There are some common mistakes which can be avoided and changes that you can implement to build authority from blogging. This post lists 8…
HOW TO DRAFT A CALL TO ACTION: TIPS AND TRICKS
Including a persuasive Call To Action (CTA) on your website can increase the rate of conversion manifold. Without a CTA, your chances of converting a lead can fall drastically because there won’t be any reason…
MONETIZE VIDEOS ON YOUTUBE: THE BASIC GUIDE
YouTubers generally start with the aim of creating something of value and engaging for the audience. They earn their audience through creating content that is interesting, entertaining and informative. A lot of YouTubers earn millions…
MAJOR DIGITAL MARKETING TOOLS: DO YOU KNOW THEM ALL?
Today, if a business wants to promote its products and services or increase brand awareness, digital marketing is the best way to achieve that. Knowing how to do digital marketing has become really important, because…
MOST EFFECTIVE LEAD GENERATION TACTICS USING DIGITAL MARKETING
Generating leads is essential for a business to survive. So, the major goal of many marketing campaigns is to generate leads of people who will eventually become customers. Leads can be generated in a number…
ONLINE PR TECHNIQUES VS TRADITIONAL PR METHODS
In today’s world businesses need to be quick and strategic to make sure their brand is visible. There has been a debate since the rise of digital PR, about which works better. The answer depends…
TIPS FOR CREATING THE MOST EFFECTIVE YOUTUBE ADS
Advertising on YouTube is one of the best ways to promote a brand and to reach a wider audience. Strategically designed static or video ads on YouTube can send a message across to the target…
