Trading of goods refers to the process of buying and selling the goods. It takes place in various forms in today’s world. One way is to directly engage in trading with the consumers. The other…
SOCIAL ENTERPRISE MARKETING STRATEGY: GENERATING FUNDS FOR NGOs
An NGO or an social enterprise can generate funds for itself through many ways. Even though NGOs are not aimed towards earning profits, they also require funds for operating and increasing their reach. Social Enterprise…
PRACTICAL DIFFERENCE BETWEEN SALES AND MARKETING
In today’s world, businesses are branching out into numerous aspects. Sales and marketing are surfacing the branch of business activities. One can associate these two terms with each other in countless ways. Yet, these two…
10 SUCCESSFUL MARKETING TACTICS THAT WORK FOR EVERY INDUSTRY
Marketing is an essential process of business. Everything in business is linked to the process of marketing. A solid approach to marketing paves the way to success. In short, marketing is an indispensable part of…
IKEA: A GLOBAL MARKETING SUCCESS STORY
Ingvar Kamprad’s IKEA is a triumphant spin off, that has inspired many. IKEA exemplifies the fact that there is simply no formula to overnight success. In simple words, it requires everyday hard work in order…
