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  • Post category:DESIGNING
  • Post last modified:June 22, 2020
  • Reading time:5 mins read

Freelancers are like the free birds of present times. They work freely without any external constraints. It gives mental as well as physical relaxation to the mind. This is one of the primary reasons behind its increasing demand by numerous individuals. However, in order to be a successful freelancer, certain guidelines must be adhered to. This article presents a few skills required to become a freelance designer.

Freelance graphic designers develop designs focusing on visual communication with the customers. Freelance graphic designing includes various jobs like designing logos, websites, etc. The designers can be hired for personal designing as well as professional designing. They should have a clear understanding of the purpose behind their designing. Following are the 7 secrets behind successful freelance graphic designing:

Use grids while designing

1. Use grids for systematic designing

Grids keep the material in your design intact and systematic. They focus on alignment which results in a neat and organised design. One of the significant aspects of professional freelance graphic designing is usage of grids. This reduces the overall time involved in designing. It also lends a balance to your design and makes it visually appealing.

freelance graphic designing

2. Go for gradual success

Do not expect an overnight success when you opt for freelance graphic designing. It is a complex arena which requires consistent hard work. Begin by taking small projects and put your best in them. Take small steps and do a lot of practice. This will enhance your confidence as well as experience in the field of designing

how to become a freelance graphic designer

3. Keep a track of ideas surrounding you

Maintain a journal or a notebook and keep scribbling in it. Communicate with people around you and observe all the ongoings in your surroundings. There are numerous creative elements in this world. You just need the right kind of vision to identify them. This is one of the most significant steps for ‘how to become a freelance graphic designer’. 

how to become a freelance graphic designer

4. Use different styles and effects

Work on inculcating creativity and innovation in your designs. Use various font styles to have different kinds of visual impacts. For example, go for a dark font to emphasize on a specific thing. You can use different typefaces to get a variety of stylized effects in your design. Decrease or increase the contrast in your filter by playing with the tones. 

how to become a freelance graphic designer

5. Choose consistent colour combinations

Go for a single consistent colour combination for all your graphic designs. This will enhance your brand recognition. It will become representative of your designing work. Alongside, choose consistent elements like specific layouts for your designs. All such things will help in the process of establishing your brand. This is one of the most significant skills to become a freelance designer.

how to become a freelance graphic designer

6. Use the right kinds of shapes and images 

The content in your design should determine the kinds of shapes and images to be used. For example, if there is some important information in terms of percentage, you can represent it using a circle. If you plan to place the text on an image, make sure the image’s colour is suitable for the text. 

how to become a freelance graphic designer

7. Incorporate transparency

Learn how to apply transparency. You simply have to give a transparent touch to the background or an image. It makes the design more visually appealing to the eyes of the viewer. For example, you can darken the text while giving a transparent touch to the background.

All the above points render an ideal approach to ‘how to become a professional designer’. These are the significant skills required to become a professional designer. Implement them today in order to start your journey of becoming a professional freelance graphic designer. You can also check some of the most amazing graphic design portfolios created by eminent professional designers. Read our blog on 7 captivating graphic design portfolios that will amaze you to have a better idea of graphic design portfolios.


Uni Square Concepts is an advertising agency located in New Delhi, India. By initiating The Uni Square Blog, we aim to provide a comprehensive portal where readers can educate themselves about the various aspects of advertising and marketing. The articles and blogs are written by our professional team of content writers, under the guidance of senior leaders of Uni Square Concepts including its CEO, Uday Sonthalia.