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  • Post last modified:April 15, 2022
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Are you wondering about how to find a web designer who can meet the demands of your business website? There are a lot of choices depending upon prices, specializations and so on. Such variety makes the choosing of best web designer all the more difficult. In order to select a good web designer, you need this set of guidelines.

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For your business to thrive, you need to adopt a professional look for your website. Choosing the best web designer or a professional web development agency like Uni Square Concepts can help you with the issue of having to design a website. A well-designed website carries the look and feel of your business. A designer uses colors, images and layouts to best fit your website. Read our blog on HOW TO USE UI DESIGN OF A WEBSITE TO ATTRACT CUSTOMERS, to know more about website design aesthetics. Your search engine traffic and the success of your business depends upon how your website presents your product. In order to get an idea on how to find a web designer, keep reading.

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Matching Style

The answer to how to find a web designer greatly depends upon the style the web designer uses. The color, logos and layouts should match the theme of your business. To know more, read our blog on EXPERT TIPS FOR PICKING UP THE RIGHT COLOUR PALETTE FOR A DESIGN as choosing the right color is vital for designing. Your website should be an extension of the product you are selling. A good website designer knows that. You should ask to see the designer’s portfolio to select a good web designer. His/ her past work should fulfill the criteria of matching up his/ her designs to the style of the website owner. 

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While choosing the best web designer, the issue of pricing is of utmost importance. You can hire a team consisting of a website designer and a website developer or can consult an agency. You must inquire about the prices before signing the deal. Websites are not a one-time cost. You have to spend money now and then to have them updated and maintained. There may be third party plug in or software malfunctioning that needs to be checked. It is vital that you maintain a cordial relationship with your web designer as his/ her services would be required frequently. Therefore, it is essential to consider pricing in order to find a web designer. Freelance designers would charge less as compared to agencies. However good web development agencies like Uni Square Concepts would deliver a more professional output. We recently came across a Devon web design agency, who provides good quality work at affordable prices.

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Design Files

If you select a good web designer, he might also provide you with a lot of choices when it comes to design files, depending upon your agreement. This is what makes a professional designer different from a mediocre one. The design files are either in the format of PSD (Photoshop), AI (Illustrator) or PDF. All these versions should be clear and editable. You must find out how much the designer is charging for revisions and changes. A good web designer does not stop working until the client is satisfied with his designs. A designer must be acquainted with TOP 10 DESIGNING PRINCIPLES: UNDERSTAND THE DYNAMICS BEHIND DESIGN AESTHETICS to be professional in designing.

SEO specialist


When it comes to the question of how to find a web designer, you must ask yourself if the designer is SEO-friendly. SEO strategies bring in search engine traffic and potential customers. If the designer is not SEO-friendly, the website would not be visible in the search engine results. SEO is very important to all website designers. If the website designer is not SEO-friendly, you should probably reconsider him. Look at TECHNICAL SEO TACTICS TO IMPROVE WEBSITE TRAFFIC.


Creating a Brand

A good web designer is vital when it comes to creating and promoting a brand. You get to create a visual identity for your brand. Selecting a good web designer can lead a website, logo, business cards and even new social media handles to promote your product. People will associate your product with a symbol or image. For this aspect, considering an agency might be better. Top agencies like Uni Square Concepts, have specialized talent for different aspects, acting as an advantage for the client.

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A website should be as unique and original as your product itself. It should look distinguished from your competitors. It should fit your style and not be too tacky or offensive. If you are thinking about how to find a web designer, choose someone who knows these guidelines. It does not mean you have to use an extravagant design but it should simply be original and effective. Read our blog to generate strong ideas: 10 DESIGNING METHODOLOGIES FOR CREATIVE CONCEPTUALISATION OF IDEAS.  

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Selecting a good web designer can give your website a polished and structured look. Content and design are closely connected. The navigation between web-pages should be smooth and uncomplicated. The speed of the website should not be too slow. Read our blog on 5 ADVANCED TECHNIQUES TO IMPROVE PAGE SPEED to enhance it. The fonts, spacing of text and contrast should be in a way that fits your product and keeps your audience engaged.

While wondering how to find a web designer, you should keep the above guidelines in mind. A good web designer has all the above qualities. While choosing the best web designer can be a hassle, the process cannot be overlooked. You must spend a lot of time speculating which designer suits your needs best. Selecting between an agency and a freelancer is also an important decision. Also check our blog on 8 THINGS TO KEEP IN MIND BEFORE HIRING A FREELANCE GRAPHIC DESIGNER.


Uni Square Concepts is an advertising agency located in New Delhi, India. By initiating The Uni Square Blog, we aim to provide a comprehensive portal where readers can educate themselves about the various aspects of advertising and marketing. The articles and blogs are written by our professional team of content writers, under the guidance of senior leaders of Uni Square Concepts including its CEO, Uday Sonthalia.