Today, we will guide you on how to perform the world’s most significant SEO audit. You have to take a deep dive into your website to identify the numerous issues that impact your Google ranking. In this blog we bring to you a step-by-step guide on how to achieve the best SEO audit process.
To achieve the best SEO website audit, you have to be comprehensive enough to see what’s happening on your website’s current state. To do this, you need to analyze your metadata, sitemaps, and server errors. If you regularly run an SEO website audit, you can assure that everything is in order. So, without any further delay, let us discuss the steps to perform the world’s greatest SEO audit! Read our blog on HOW TO AUDIT JAVASCRIPT BASED WEBSITES? to know about performing an SEO audit specifically for JavaScript websites.
Step 1. Make sure that you only have one browseable version
For instance, only one of these website addresses should be accessible in the browser:
- http://yourdomain.com
- https://yourdomain.com
- https://www.yourdomain.com
If two or more options are available, your visitors will have redirection issues, and Google will receive a mixed message in the ranking.
Step 2. Check for indexation issues on Google’s website
If you want to check your website’s indexation, you can go to “Google Search Console,” then “Google Index” and “Index Status.” This process will show you how many pages Google displays from your website. Know about HOW TO IMPROVE CRAWLABILITY AND INDEXABILITY OF A WEBSITE here.
Step 3. Check your Google ranking through your brand name
All you have to do is search for your website’s blog name. If you are not in the first top ten, you still need more improvements. For that reason, you can do things like running a PR campaign, post your website on all social media networks, and build a more reliable branded link.
Step 4. Check for duplicates
Google hates duplicate pages. If you want to find duplicate errors on your website, you can go to Google’s “Site Audit,” then click “Project,” “Internal pages,” and “Content quality.” Mentioned below are a few resources that will help you further with this topic:
- WHAT IS PLAGIARISM & WHY IS IT IMPORTANT FOR BLOG WRITING?
- STEPS TO CHECK PLAGIARISM ONLINE FOR INTERNET MARKETING CONTENT (FREE)
- PLAGIARISM CONTROL IS MANDATORY. HOW TO ENSURE 100% UNIQUE CONTENT?
- THE BEST ONLINE PLAGIARISM CHECKERS AVAILABLE
Advanced SEO Audit
If you have ensured the above points, then do check our blog on 8 STEPS TO A BETTER TECHNICAL SEO AUDIT. Here are the additional factors that you must check if you want an advanced SEO audit:
- Banklink profile
- Broken links
- Content gaps
- Organic search traffic
- Website’s structured data error
- Website’s loading speed
We recommend that websites should undergo this process at least once a year to fix any critical issues as soon as possible. Moreover, it is also crucial to pay attention to the latest search engine best techniques, your competitor’s SEO activity, and the local SEO best practices. This way, you can assure that your brand remains updated and active. Here are some ESSENTIAL AND USEFUL SEO TOOLS FOR SEO EXECUTIVES.
