7 TIPS TO ENHANCE GOOGLE DISPLAY ADVERTISING CAMPAIGNS
Display advertising has been a low performing digital marketing tactic as compared to other paid search campaigns. This is mainly due to the fact that most business owners do not…
Explore the latest trends and behind the scene realities of digital marketing here! This section contains articles that highlight the basics of digital marketing along with the articles that communicate advanced practical knowledge. Digital marketeers and aspiring personal wishing to advance to the digital age, can gain from the immersive first hand knowledge shared here.
THE 7 BEST CLASSIFIED WEBSITES IN INDIA: MAKE LINKS FOR SEO
Most advertisers use classified websites for publishing advertisements of their products. But some companies also use these to promote their businesses. In addition to this, classified websites that have a…
WHAT IS SOCIAL MEDIA BOOKMARKING: LEARN THE IN AND OUTS HERE
High quality content does not ensure that a website will get traffic. To gain exposure, there are some additional steps that must be taken. These steps include search engine optimization,…
TOP 7 RETARGETING ADS PLATFORMS TO DRIVE SALES
Not every visitor that comes to a website will convert into a customer. Retargeting helps you to target those people who have visited your website and expressed interest in your…
HOW TO CREATE IMPACTFUL LANDING PAGES TO CAPTURE LEADS FOR BUSINESS
A well optimized landing page is the foundation for the success of digital marketing campaigns. A perfect value proposition or optimized advertisements are of no value unless you have a…
STEP-BY-STEP GUIDE TO CREATE FACEBOOK LEAD GENERATION FORMS FOR BUSINESS LEADS
A lead is a person who indicates interest in a company's products or services. Lead generation is the process of attracting prospects and converting them into customers. A company is…
INFOLINKS FOR PUBLISHERS: THE BEST ALTERNATIVE TO ADSENSE ADVERTISEMENTS
Whenever the topic of monetizing a blog comes up, Google AdSense is the name that comes to our mind. But, there are many other platforms through which one can earn…
BEST ONLINE PROGRAMMATIC ADVERTISING TOOLS AVAILABLE
The digital age today has resulted in the advent of new technology that is getting more and more digitized by the day. With the introduction of such tools, advertisers and…
STEPS TO SET UP YOUR GOOGLE MY BUSINESS ACCOUNT AND WHY YOU NEED IT
The number one way in which prospects or customers search for businesses, products or services is Google. They might search for your location, reviews, get your contact details, or any…
A GUIDE TO CANONICAL URLs FOR EFFECTIVE SEARCH ENGINE OPTIMISATION
Sometimes there is similar content on multiple URLs or even multiple websites. This can harm your rankings on search engine result pages. But by using canonical URLs, you can cross…