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    Read more about the article A GUIDE TO CANONICAL URLs FOR EFFECTIVE SEARCH ENGINE OPTIMISATION

    A GUIDE TO CANONICAL URLs FOR EFFECTIVE SEARCH ENGINE OPTIMISATION

    • Post author:UNI SQUARE CONCEPTS
    • Post published:June 10, 2021
    • Post category:DIGITAL MARKETING
    • Reading time:5 mins read

    Sometimes there is similar content on multiple URLs or even multiple websites. This can harm your rankings on search engine result pages. But by using canonical URLs, you can cross…

    Continue ReadingA GUIDE TO CANONICAL URLs FOR EFFECTIVE SEARCH ENGINE OPTIMISATION
    Read more about the article STEP WISE PROCEDURE TO DO GOOGLE SEARCH ENGINE MARKETING VIA GOOGLE ADS (ADWORDS)

    STEP WISE PROCEDURE TO DO GOOGLE SEARCH ENGINE MARKETING VIA GOOGLE ADS (ADWORDS)

    • Post author:UNI SQUARE CONCEPTS
    • Post published:June 7, 2021
    • Post category:DIGITAL MARKETING
    • Reading time:10 mins read

    Google Ads (Adwords) is the biggest PPC platform for any Ad strategy. When set up strategically, it is the best source of paid traffic. This step-by-step guide aims to educate…

    Continue ReadingSTEP WISE PROCEDURE TO DO GOOGLE SEARCH ENGINE MARKETING VIA GOOGLE ADS (ADWORDS)
    Read more about the article BEST TACTICS TO ACHIEVE HIGHER RESULTS IN SEARCH ENGINE RESULT PAGES (SERPs)

    BEST TACTICS TO ACHIEVE HIGHER RESULTS IN SEARCH ENGINE RESULT PAGES (SERPs)

    • Post author:UNI SQUARE CONCEPTS
    • Post published:March 24, 2021
    • Post category:DIGITAL MARKETING
    • Reading time:7 mins read

    Without proper search engine optimization, it wouldn’t matter if you have valuable content or a user-friendly website. Though SEO is one of the slowest marketing techniques, it builds credibility and…

    Continue ReadingBEST TACTICS TO ACHIEVE HIGHER RESULTS IN SEARCH ENGINE RESULT PAGES (SERPs)
    Read more about the article HOW TO COMPETE WITH BIG BRANDS IN SEM

    HOW TO COMPETE WITH BIG BRANDS IN SEM

    • Post author:UNI SQUARE CONCEPTS
    • Post published:November 5, 2019
    • Post category:DIGITAL MARKETING
    • Reading time:5 mins read

    It can be tough to compete against the bigger brands in search engine marketing. They usually get top ad placements, more recognition, and more sales. Many a times small businesses…

    Continue ReadingHOW TO COMPETE WITH BIG BRANDS IN SEM
    Read more about the article ADVERTISING ON GOOGLE ADS: BENEFITS AND WORKING

    ADVERTISING ON GOOGLE ADS: BENEFITS AND WORKING

    • Post author:UNI SQUARE CONCEPTS
    • Post published:July 3, 2018
    • Post category:DIGITAL MARKETING
    • Reading time:6 mins read

    Every year businesses spend thousands of dollars for running campaigns on google ads. Formerly known as Google AdWords, Google Ads is one of the most effective online advertising platforms. The…

    Continue ReadingADVERTISING ON GOOGLE ADS: BENEFITS AND WORKING
    Read more about the article A GUIDE TO SEARCH ENGINE MARKETING

    A GUIDE TO SEARCH ENGINE MARKETING

    • Post author:UNI SQUARE CONCEPTS
    • Post published:June 26, 2018
    • Post category:DIGITAL MARKETING
    • Reading time:7 mins read

    Each year, businesses spend a good portion of their budget on Search Engine marketing. SEM is an effective way to promote your products and services and grow your business. This…

    Continue ReadingA GUIDE TO SEARCH ENGINE MARKETING

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    The Uni Square Blog is a curated portal, focusing upon specific aspects of advertising, branding and marketing. The Uni Square Blog is managed under the dynamic leadership and editorial skills of Uday Sonthalia. Uday is the promoter and CEO of Uni Square Concepts, a top advertising agency located in New Delhi, India, which specialises in Designing, Content & Digital Marketing. The Uni Square Blog aims to deliver practical knowledge of the competencies that Uni Square Concepts possesses.

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