HOW TO USE GOOGLE TAG MANAGER
The Google Tag Manager is another one of Google's free and easy to use tools. It helps website owners to have some control over the codes and tags. It is…
Explore the latest trends and behind the scene realities of digital marketing here! This section contains articles that highlight the basics of digital marketing along with the articles that communicate advanced practical knowledge. Digital marketeers and aspiring personal wishing to advance to the digital age, can gain from the immersive first hand knowledge shared here.
A GUIDE TO JSON-LD FOR SEARCH ENGINE OPTIMISATION (SEO)
Structured data plays an important role by delivering easily indexable content. There are several formatting options available like microdata, RDFa etc. All of them are beneficial as they create better…
INTERNATIONAL SEO: HOW TO EXPAND TO AN INTERNATIONAL AUDIENCE
By making your website global and implementing international SEO, you can extend your reach. By doing international search engine optimisation, you have the power to drive traffic from other countries.…
ALL YOU NEED TO KNOW ABOUT MOBILE FIRST INDEXING SEO
In the beginning of the 21st century, most of the search queries were performed using a desktop device. But now, a few years after the introduction of smartphones and tablets,…
WHAT IS HTTP2: IMPACT ON SEO AND HOW TO IMPLEMENT IT
HTTP/2 is a protocol for transferring data which is brought in communication between browsers and servers, by reducing the load times. HTTP1.1 is lower as it only allows the service…
8 STEPS TO A BETTER TECHNICAL SEO AUDIT
No website is perfect. Your website too probably has some kind of technical issues. There are a lot of technical issues, which might appear on your website even though you…
ECOMMERCE PLATFORM MIGRATION: HOW TO AVOID SEO ISSUES
Updating an ecommerce platform can bring positive changes for your website. There are many reasons for doing a platform migration. You may buy a premium package or change a platform.…
IMPORTANCE OF CREATING INFOGRAPHICS IN DIGITAL MARKETING
Infographics are a great tool to enhance your SEO efforts. Since they deliver a message quickly to the viewers, they are a powerful marketing tool. The necessity of creating infographics…
TECHNICAL SEO TACTICS TO IMPROVE WEBSITE TRAFFIC
Search engine optimisation is not just about building backlinks or optimising for keywords. To improve organic traffic and generate more sales, technical optimisation of a website is essential. Improving the…
6 TOP TECHNICAL SEO ONLINE TOOLS FOR PROFESSIONALS
There are many technical SEO online tools available for marketers, some free and some paid, which help you to see how exactly search engines see your website. With Google and…