IMPORTANT REASONS TO WORK WITH A DIGITAL MARKETING AGENCY
Working with a digital marketing agency could be the answer to all of your digital marketing woes. The importance of a digital marketing agency cannot be emphasised enough. In addition…
PPC BUDGET: HOW TO CUT YOUR PPC BUDGET WITHOUT SACRIFICING RESULTS
When it comes to online advertising, pay-per-click (PPC) campaigns are a great way to drive targeted traffic to your website. But, like any other marketing strategy, PPC can be expensive if you don’t manage it…
5 LINK BUILDING SECRETS FOR SEO SUCCESS
If you want to improve your website's ranking, link building is an essential part of the puzzle. But finding a place to start is not always simple. Luckily, we've got…
HOW TO USE KEYWORDS IN AND AROUND LINKS FOR HIGHER SERP RANKINGS
Keywords and links are different parts of search engine optimization. But, when used together, they can help you build an optimized website with high rankings. When you use keywords as…
EFFECTIVELY INCULCATE KEYWORDS IN A BLOG FOR SEO: DENSITY & PLACEMENT
Content optimization is a crucial factor in search engine optimization. How keywords are used in the content is important, especially if you rely heavily on your content to drive organic…
KEYWORD RESEARCH: A QUICK GUIDE FOR SELECTING THE BEST KEYWORDS FOR SEO
The foundation of search engine optimization is keywords. It is through the keywords that people search for businesses, products, or services on search engines. But how does one know, which…
VARIOUS WAYS TO DO MARKET RESEARCH ONLINE
A market research is a prerequisite for understanding how a market works. Every company should do a SWOT analysis i.e. analysis of Strength, Weakness, Opportunities and Threats before conducting a…
BEYOND KEYWORDS: VISUAL SEARCH OPTIMISATION
Visual search has been around for sometime now. In the past, search engines used text-based queries to come up with the best matches. Now, search engines, social networks, e-commerce websites,…
INTERNATIONAL SEO: HOW TO EXPAND TO AN INTERNATIONAL AUDIENCE
By making your website global and implementing international SEO, you can extend your reach. By doing international search engine optimisation, you have the power to drive traffic from other countries.…