Marketing professionals and experts understand that videos have become a dominant player in the marketing world. It does not show any indication that it will slow down, either. More and…
Video ads are essential for any business. Whether you own a large company or run a start-up, people prefer watching a video about your product rather than reading a full…
For most marketers and advertisers looking to try out online ad campaigns for their advertising strategy, there is always an initial struggle in relation to budget allocation, campaign optimization, searching…
Display advertising has been a low performing digital marketing tactic as compared to other paid search campaigns. This is mainly due to the fact that most business owners do not…
Whenever the topic of monetizing a blog comes up, Google AdSense is the name that comes to our mind. But, there are many other platforms through which one can earn…
The digital age today has resulted in the advent of new technology that is getting more and more digitized by the day. With the introduction of such tools, advertisers and…
Digital media advertising has attracted spammers who are using fraudulent ads to gain revenue. Fraud ads have been a constant problem for digital advertising and costs the industry billions of…
Are you thinking about appointing small ad agencies but are doubtful about their efficiency and skill? Like any other kind of agency in the world, there are advantages of small…
We do have a basic idea of the functioning style of top advertising agencies, at least the traditional ones, but what about integrated marketing agencies which have exploded on the…
If you are planning to advertise your business via radio, there are some top limitations faced by radio companies that you should know about. Advertising on radio channels can have…
