Sales plays a key role in the success of any business. Revenue comes with sales. Without adequate revenue, there will not be enough profits. Nobody prefers to work in a non profitable company. Therefore, knowing…
BEST WAYS TO DO LOCAL MARKETING IN A LOW BUDGET
Every company aims to maintain a balance between cost and marketing. It primarily focuses on capturing a segment of the market in a cost effective manner. Today, the SMEs are looking for ways of local…
A LUCRATIVE TOMORROW- EARN PROFITS BY MULTILEVEL MARKETING
The purpose of marketing is to increase the sales of a company. It involves experimentation with the new and upcoming marketing trends and opportunities. One of the new marketing trends is multilevel marketing. This article…
DIFFERENT TYPES OF PRICING STRATEGIES FOR A BUSINESS: SET AN OPTIMUM PRICE
A price is the cost set by a company for a product. Pricing is significant in the business as it determines the profit margins. Thus, we must follow an optimal pricing strategy for our brand.…
MAKE AN EFFECTIVE SERVICE MARKETING STRATEGY- MARKETING OF SERVICES
A marketing strategy is an aid to capture your target market for achieving your company's goals. Successful implementation of any form of marketing strategy will render your business a competitive edge. This article renders a…
DIFFERENT BRAND MARKETING STRATEGIES FOR DIFFERENT BRAND ORGANISATIONS
A brand is something that distinguishes your company from the rest. It is a symbol that conveys your organisation’s purpose to the customers. Branding as a marketing strategy is significant as it builds an imprint…
BUILD AN EFFECTIVE BRAND STRATEGY- A STEP BY STEP GUIDE
A brand plays the role of setting you apart in the market. It puts your company in an authentic and recognized platform. It communicates much more than just value for money to the customers. Therefore,…
STEPS TO INITIATE GOOD INTEGRATED MARKETING COMMUNICATION IN YOUR COMPANY
Communication is a process involving speaking and listening. It is based upon sharing information with the employees and outsiders in business terms. Proper communication at every level facilitates a clarity in the overall working of…
TIPS AND POINTERS FOR GOOD BRANDING EVERY COMPANY MUST KNOW
A brand is indicative of uniqueness of a business. Development of a successful brand involves a series of steps. Those steps must be followed for good branding. When you have an established brand for your…