What are the exact qualities of the best creative directors? Not every person in a creative agency is destined to be a creative director. The skills of an advertising professional in the creative department have…
10 SUCCESSFUL MARKETING TACTICS THAT WORK FOR EVERY INDUSTRY
Marketing is an essential process of business. Everything in business is linked to the process of marketing. A solid approach to marketing paves the way to success. In short, marketing is an indispensable part of…
IKEA: A GLOBAL MARKETING SUCCESS STORY
Ingvar Kamprad’s IKEA is a triumphant spin off, that has inspired many. IKEA exemplifies the fact that there is simply no formula to overnight success. In simple words, it requires everyday hard work in order…