A GUIDE TO CANONICAL URLs FOR EFFECTIVE SEARCH ENGINE OPTIMISATION
Sometimes there is similar content on multiple URLs or even multiple websites. This can harm your rankings on search engine result pages. But by using canonical URLs, you can cross…
BEST TACTICS TO ACHIEVE HIGHER RESULTS IN SEARCH ENGINE RESULT PAGES (SERPs)
Without proper search engine optimization, it wouldn’t matter if you have valuable content or a user-friendly website. Though SEO is one of the slowest marketing techniques, it builds credibility and…
BEYOND KEYWORDS: VISUAL SEARCH OPTIMISATION
Visual search has been around for sometime now. In the past, search engines used text-based queries to come up with the best matches. Now, search engines, social networks, e-commerce websites,…
HOW TO DO URL OPTIMIZATION FOR HIGHER SEARCH ENGINE RANKINGS
URLs not only hold the location of a webpage, but they also provide signals to search engine crawlers about the content of the webpage. URLs are the first thing that…