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  • Post last modified:October 15, 2021
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Before hiring an advertising company, be sure to verify the advertising company’s privacy policy. As a business-owner, it is crucial that you are thorough with the terms and conditions of a marketing company. You must not sign anything until and unless they have been approved by a lawyer. Here are some ad agency’s customer/ client policies that ad companies imply in the long run.

If you own a startup, it is absolutely crucial that you understand an advertising company’s privacy policy. It is easy to get stressed and overwhelmed when you are trying to start a business and often more than not, people ignore the ad agency customer/ client policies in the contract.

Ignoring these clauses can be fatal for your business and lead to data privacy regulations and even lawsuits. You need to make sure that your company’s information is secure and protected via legal terms. The privacy policy does not end at your website but also includes website analytics, online forms, or chat widgets.

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Privacy Policy Examples

Here are a few examples of some famous privacy policies:

  • The California Online Privacy Protection Act ensures that all websites and online services post a privacy policy on the website itself.
  • The EU General Data Protection Regulation was designed to enforce data privacy laws across Europe. This was enforced to protect and empower all EU citizens data privacy and to revolutionize the way organizations in Europe approach data privacy.
  • The Children’s Online Privacy Protection Rule enforces some regulations on websites designed for children under 13 years of age, and on operators of other websites that are collecting personal information online from a child under 13 years of age.

If you are planning an online ad campaign, platforms like Google and Facebook have ad agency customer/ client policies, in case you are collecting private information from people.

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Things included in a Privacy Policy

An advertising company’s privacy policy is a law that ensures that your customers know you are collecting their personal data and what you are doing with it. It also pertains to how you are getting this information and what kind of method you have used to collect it whether it is in through a form, or cookies on your website.

The ad agency customer/ client policies also entail how long you intend to keep this data: if you have acquired it for long-term use or you will delete it in a year.

The terms and conditions of a marketing company will inform where the data is being stored; the location of the data center is to be disclosed. Lastly, & most importantly, the advertising company’s privacy policy should state clearly what precautions it is taking, in order to save your data. It should provide assurance that an unknown third party is not able to access it.

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How are Ad Agency Customer/ Client Policies made?

As a business-owner, you get to decide what kind of privacy policy your business needs. It is advisable to consult with a lawyer. You may find privacy policy generators that make these policies for free. Either way, it is advisable that you consult a lawyer. Contact us if you want to avail professional content writing services from our writers.

You should research thoroughly in order to comprehend the ad agency customer/ client policies surrounding internet marketing. Legal advice is provided depending on the business-owner’s current position. If you are in the process of making an advertising company’s privacy policy, this article is just a tip of the iceberg. The legalese will take a while. Just like being aware of privacy policies, it’s vital to be aware of the MOST COMMON PAYMENT TERMS OF ADVERTISING AGENCIES. Besides this, it’s important to collaborate or work with a genuine advertising agency. As obvious it may sound, it’s hard to select one. So, here’s our blog on TOP MARKETING COMPANIES DISPLAY THESE CHARACTERISTICS.


Uni Square Concepts is an advertising agency located in New Delhi, India. By initiating The Uni Square Blog, we aim to provide a comprehensive portal where readers can educate themselves about the various aspects of advertising and marketing. The articles and blogs are written by our professional team of content writers, under the guidance of senior leaders of Uni Square Concepts including its CEO, Uday Sonthalia.