When you’re at the position of a client service executive, working with a graphic designer sometimes become challenging. There are some set rules and guidelines that an executive must follow…
There are plenty of problems faced by managers of a marketing agency as they strive to manage the various cross-functional teams involved in an agency. Managerial issues in an ad…
Are you wondering what the advertising business is all about? Are you interested in knowing all the processes of the advertising industry? Do not look any further. There is a…
Maintaining a good relationship with an advertising agency is essential to achieve the expected results. The importance of client-agency relationship has increased over time and it is required for the…
