HOW PAID TRAFFIC INFLUENCES RETURNING DIRECT VISITORS: MEASURING THE TRUE IMPACT OF PAID CAMPAIGNS
It is a bit like opening a shop on a hidden street with no sign outside. People wander in, look around, and then leave, and you have no idea who…
INFOLINKS FOR PUBLISHERS: THE BEST ALTERNATIVE TO ADSENSE ADVERTISEMENTS
Whenever the topic of monetizing a blog comes up, Google AdSense is the name that comes to our mind. But, there are many other platforms through which one can earn…
GOOGLE DISPLAY ADVERTISING VS FACEBOOK DISPLAY ADVERTISING
Google and Facebook are two very different platforms. One is a search engine and the other is a social networking site. Both of these platforms can be used for effective…
MONETIZE VIDEOS ON YOUTUBE: THE BASIC GUIDE
YouTubers generally start with the aim of creating something of value and engaging for the audience. They earn their audience through creating content that is interesting, entertaining and informative. A…