5 REASONS WHY CONTENT IS KING IN DIGITAL MARKETING
Digital marketing is considered as one of the best ways to promote and market products and services. Almost every entrepreneur on the planet is relying on the medium of digital…
HOW TO PERFORM A COMPETITOR ANALYSIS FOR SEO
When starting with search engine optimisation, performing a competitor analysis is important. This is because by knowing who the competitors are, how they are optimising their websites and what is…
TOP 8 FREE LINK BUILDING SOURCES FOR SEO EXECUTIVES
Link building is a crucial factor for any SEO strategy. To rank well on search engines, marketers need to know how to build backlinks to their websites. Since a number…
A GUIDE TO XML SITEMAPS FOR SEO: CREATION AND SUBMISSION
XML sitemaps serve a very important purpose for Search Engine Optimisation which facilitates indexation. An XML sitemap basically gives crawlers preferred routes through the website of any business. This guide…
FACETED NAVIGATION AND SEO: BEST PRACTICES
For businesses that have large websites, it is essential to have an organised structure and a smart internal linking strategy. Faceted navigation can help to solve a number of problems…
STEP BY STEP GUIDE ON HOW TO DO A CONTENT AUDIT FOR SEO
A well executed content audit on an annual or a biannual basis can be quite powerful in delivering insights into a website's blog. Yet, because of its complexity or the…
301 REDIRECT, 302 REDIRECT AND REL=CANONICAL: WHEN SHOULD THEY BE USED
It is quite common to find questions regarding 301 redirect, 302 redirect and rel=canonical and when to use them on duplicate content. Many times website owners think that these three…
KEYWORD RESEARCH: A QUICK GUIDE FOR SELECTING THE BEST KEYWORDS FOR SEO
The foundation of search engine optimization is keywords. It is through the keywords that people search for businesses, products, or services on search engines. But how does one know, which…
SMART WAYS TO BUILD CREDIBLE BACKLINKS FOR WEBSITE SEO
Backlinks are a key factor for search engine optimization. They not only boost page ranking and SERP rankings, but also bring traffic to your website. The higher the quality of…
MAGICAL EDITING TECHNIQUES A COPYWRITING COMPANY WON’T SHARE WITH YOU
Are you a new copywriter looking for the most effective editing techniques to implement in your work? In order to learn professional editing, the methods that we are going to…