TRENDS AND CONCEPTS OF STARTUP
What is a Startup? A start-up is a company or project undertaken by an entrepreneur with a vision to seek, develop, and validate a scalable economic model. It all starts…
10 SOCIAL MEDIA TIPS TO ELEVATE YOUR MARKETING STRATEGY
In these modern times, social media and marketing strategy both goes hand in hand. Social media is paving the way for an excellent marketing strategy that can work as a…
THE GOOD AND ILL EFFECTS OF PODCAST ADS
What is a Podcast ad? People often ask 'what is a podcast ad'? How important are podcast ads in the world of advertising? As an entrepreneur, you might have to…
IMPORTANT MARKETING OBJECTIVES FOR A STARTUP WHICH CAN’T BE MISSED
Marketing objectives are of great significance for any business. They give a definite direction to the process of marketing. We require proper marketing objectives for the well-functioning of any startup…
IKEA: A GLOBAL MARKETING SUCCESS STORY
Ingvar Kamprad’s IKEA is a triumphant spin off, that has inspired many. IKEA exemplifies the fact that there is simply no formula to overnight success. In simple words, it requires…