For most marketers and advertisers looking to try out online ad campaigns for their advertising strategy, there is always an initial struggle in relation to budget allocation, campaign optimization, searching…
While copywriting and content writing are two of the most popular topics these days, they are frequently confused. People usually fail to distinguish between the two topics. This blog will…
A freelance marketing copywriter's job is to communicate the benefits of investing in a specific product/service to potential clients. Marketing copywriters must keep in mind that to inspire action, they…
Work-life balance is of utmost importance as a person needs to involve equally in his personal and professional life. If the employees and senior members of the company works together…
Maintaining the grip within a team and guiding them towards a vision is quite a tough job. A leader is someone to whom all the team members look up to…
What is a Startup? A start-up is a company or project undertaken by an entrepreneur with a vision to seek, develop, and validate a scalable economic model. It all starts…
In these modern times, social media and marketing strategy both goes hand in hand. Social media is paving the way for an excellent marketing strategy that can work as a…
Display advertising has been a low performing digital marketing tactic as compared to other paid search campaigns. This is mainly due to the fact that most business owners do not…
Whenever the topic of monetizing a blog comes up, Google AdSense is the name that comes to our mind. But, there are many other platforms through which one can earn…
The digital age today has resulted in the advent of new technology that is getting more and more digitized by the day. With the introduction of such tools, advertisers and…
