Effective email marketing skills in B3B businesses Archives

B2B EMAIL MARKETING FOR SOFTWARE COMPANIES: SCOPE & COST

Post author:Jhanvi Sharma
Post published:April 24, 2020
Post category:GUEST POSTS
Reading time:5 mins read

Email Marketing has become an indispensable concept for software companies. Even if the product is right, it will fail without ‘right marketing’. B2B Email marketing is one of the primary…

IKEA: A GLOBAL MARKETING SUCCESS STORY

Post author:UNI SQUARE CONCEPTS
Post published:June 14, 2018
Post category:MARKETING
Reading time:6 mins read

Ingvar Kamprad’s IKEA is a triumphant spin off, that has inspired many. IKEA exemplifies the fact that there is simply no formula to overnight success. In simple words, it requires…